Are You Missing Out On Highly Targeted Subscribers?

If you are not using ezines to build your subscriber list, you are losing out on highly targeted subscribers.https://ezinearticles.com/?Are-You-Missing-Out-On-Highly-Targeted-Subscribers?&id=10236740

Ezine readers are perfect for building your list as they are already familiar to joining lists, they are already on a list - the publisher's list.

They would have grown used to receiving ezines to their inbox and also become a very responsive market as they open and read the emails.

Ezine readers are also responsive to the ezine advertising as we know ezine advertisers advertise regularly.

If ezine advertising didn't work, the advertisers wouldn't continue to advertise. However, we know many businesses regularly advertise on ezines. Ezine advertising works.

As a natural process, we know people who generally get on one list would more than likely get on more lists. If an ezine subscriber sees something, they are interested in, very likely to join the list.

So as a marketer, you would need to identify specific demographics of your customer avatar/reader and offer something that matches their interests and lead them to join your list via your lead capture page.

Ezine readers are email centric consumers, as they buy things from ezines. If you offer something they are looking for, they will buy it.

Take a moment to think how many lists you are on right now?

If you are anything like me, it is probably a lot.

Consider this for a moment, have you ever bought anything from an email you have received?

I bet the answer is yes.

Well, the good news so has the ezine readers.

Ezine readers are used to getting quality, applicable and relevant information to their inboxes regularly.

Two Key Principles To Succeed In List Building With Ezines

Principle 1

You must know your ideal customer avatar.

You will need to speak to their known needs. The needs you already know they have. Ie. All busy moms want more time, and they also want to raise healthy and happy children.

Principle 2

You always need to use a lead capture page.

Always send visitors from your ezine ad to a lead capture page, therefore, allow them the opportunity to become a subscriber. You are then able to build repport by regular communication, and you can be of service to them as you get to know them better and especially their needs.

Lead capture Tips

1. Always send visitors to a lead capture page by offering them a high-quality gift
2. You can use a quiz or a survey
3. Offer a gift that delivers high value
4. Use curiosity to sell the opt-in.

Principle 3

A crucial component to getting high response levels to your ads in the ezine advertisement - Sell the click, not the product. Don't be tempted to sell your product in the ad. You want to focus on the single job of the advertisement, and that is to get the click. So, therefore, sell the click.

It is the job of the landing page to sell the opt-in and get the conversion.

So once you have received the click, it is the strength of the landing page to match the needs of the avatar that gets the opt-in.

Ezines are list building friendly so you can send the reader directly to lead capture pages. Slightly different from other platforms and social media who restrict sending visitors directly to lead capture pages.

Also remember ezine readers want information, as the reason they initially subscribed to the ezine was to receive information. So a product positioned on information the ezine reader is subscribed too - will achieve great successes.

Another brilliant aspect of the ezine market is ezines are topic-specific so you will be able to target accurately specific niches.

So you can accurately match readers existing needs by placing your ad on specific topics of interest to them and placing the ad to sell the click and sending the reader directly to the lead capture page.

When you know your customer avatar in-depth, and match their known needs with your product, you will find building your list will become easy.

Just remember you are not trying to convince the reader of something they are not interested in or trying to create a new interest in the reader. You are just matching your products with the readers already know interests.

Are you ready to tap into a highly targeted market who are grouped in specific topics - then start building your list with ezine marketing?

Cracking the Code to Instagram Engagement: Part 2 of 3

7 Ways to Use Videos for More Engagement on Instagram

In the digital world, social media has become a very important part of a successful marketing strategy. Social media platforms like Facebook, Instagram, Twitter, etc. offer a lot of opportunities for brands to showcase their products. These platforms are free to use and you can directly interact with a larger audience at once. You don't need to invest a lot of money in building a marketing strategy that includes social media videos. No matter whether you have a small or a large business, it's time that you take social media marketing seriously.https://ezinearticles.com/?7-Ways-to-Use-Videos-for-More-Engagement-on-Instagram&id=10200394

Based on statistics shared by Lyfe marketing, 93 percent of videos on Twitter are accessed from mobile phones. Views of branded video content on YouTube has doubled in the last three years. Moreover, Facebook live videos receive 10 times more comments that a regular video. All these statistics show that video content is in demand on social media networks. This is because millennials connect more to videos on social media. Web Marketing Video Council has found that more than 60 percent of brands are using social media videos actively for promotions. Thus, it is highly likely that your Youtubecompetitors are also leveraging the power of social media video to expand their customer base.

Instagram is a very powerful social media platform that allows you to share images and videos online. Techcrunch has been studying Instagram trends since its launch. As per their study, Instagram crossed the threshold of 1 billion monthly active users in 2018. Moreover, Instagram is currently growing at a rate of 5 percent per quarter, the highest among social media platforms. So, Instagram should be your first choice in showcasing your brand's product and services. In this article, we will take you through some ways to use Instagram videos for engaging more audience.

Short Commercials

Create short, valuable videos that represent your brand. You can showcase your product in an artistic way through these videos. The commercial can be inspirational, funny, or emotional. Instagram currently allows you to share a 60 second video on your timeline. With such short videos, it is easy to grab the attention of the target audience. Also, short videos are best to share crisp information about your products. You can share the commercial in Instagram stories, IGTV or in the Instagram timeline.

Product details

Showcase your product's specifications or a 'product in action' video to demonstrate its capability. Focus only on important features to keep the viewers engaged. Keep the video more informative and less descriptive. Attention to detail is the key to creating a cool and sexy video. You can put the product video in your brand's Instagram page's timeline for the audience to see anytime. Creating such spontaneous videos attracts a lot of attention.

Do it yourself videos

An effective way to use Instagram videos is to create instructional content. 'Do it yourself' or 'how to' videos share your products working. This helps the users to understand the product's usage. You can also create troubleshooting videos related to any problem that your customer might face. To the point videos are liked by the target audience as they get relevant information within a short span of time. By sharing such videos from time to time you can build a relationship with your existing customers.

Behind the scenes video

Customers have become picky in choosing a product, hence it is important to establish a connection with them. You can create behind the scenes videos that take them through trivia related to your product. You can even conduct quick learning sessions about tips and tricks related to your product usage. The fast forward video that Sheryl Cole has shared about her work will give some idea. You just have to be creative and smart in capturing the right moments for your Instagram video.

Instagram Stories Video

Instagram launched Insta stories in August 2016. Through stories, you can share images or videos with your followers for a 24-hour duration. This short span creates a sense of urgency and people tend to view the stories as they see one active. You can use stories to promote your business as follows:

1. Sharing short-time deals is a good way to attract people to your products and services. You can set up the offer so that it can only be redeemed during the story's lifespan. Once people get to know about such deals, they will come for more.
2. Let an influencer take over your Instagram handle to share a sneak peek of the products and discount offers. A familiar face is sure to attract more audience.

Live on Instagram

The best feature on Instagram is that you can stream live video on it. Once you go live on Instagram, you are at the forefront of your follower's feed. Hence, there are high chances of your followers engaging with your live stream. They get to see your stream even if they aren't physically part of the event. Product previews, product releases, Q&A sessions, educational streams, etc. are some ways in which you can engage with your online audience. If your event is pre-planned, then you can promote it through emails and other social media platforms.

Bring in the makers

Give a personal touch to your stories by introducing your employees who have created your products and services. You can get the team members to share their journey in product development. Also, you can let your employees handle your brand's Instagram account for a day. They can then share details about their work life and the hard work that goes into making the product. The employees can even conduct a Q&A session for the audience to educate them about the product. Such video sessions create an emotional connect with the target audience and more views to your Instagram account.

Conclusion

If you aren't incorporating the power of Instagram into your digital marketing campaign, then you are missing out on something big. Instagram's potential if exploited properly, can take your products to new heights. There is no perfect way to use Instagram video, the techniques mentioned above will help you in getting started in doing so. You can even hire social media management agencies that will help you promote your products by creating some amazing video content.

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6 Tips to Get More Views on Your YouTube Videos

Do you have a YouTube channel? If so, you may be looking for ways to get tons of views. According to statistics, YouTube videos get more than 1.5 billion views per day. On average, one viewer spend more than one hour on this platform. If your view counts are too low, we suggest that you follow this simple guide to grow your channel. Read on to know more.https://ezinearticles.com/?6-Tips-to-Get-More-Views-on-Your-YouTube-Videos&id=10221395

1. Spur on your Existing Viewers to Subscribe

Your existing viewers are an ideal source of video views for your next videos. So, you should encourage them to subscribe to your channel. Once they subscribe, you will see a gradual increase in your view counts.

All you need to do is request them to hit the subscribe button on your channel. Adding a call to action to your videos is also a great idea. You may also want to place a subscription link in your video descriptions for search engine ranking.

2. Ask your Viewers about what they want to see

If you make videos that don't appeal to your viewers, you will barely get any views. So, what you should do is ask your viewers about what they want to see. As a matter of fact, uploading content that your audience loves is a great way of building viewership and keeping the attention of your audience.

3. Use Playlists for Better Watch Time

According to the statistics released by YouTube, top channels on the platform have a lot of playlists. Actually, these brands know the importance of auto-play. When the content is great, people will just continue to watch videos as they auto play.

4. Use Cards and End Screens

With end screens and cards, you can direct your viewers to your other great content. Actually, cards work like pop-ups that show up during the playback. On the other hand, end-screens show up once your video ends.

5. Create SEO Titles and Descriptions

If people don't find your videos, they won't be able to watch them. In other words, you need to follow best SEO strategies in order to make your content search engine friendly. So, what you need to do is add potential keywords when creating titles and descriptions. Make sure that the keywords are relevant to your videos.

You can use Google AdWords Keyword Planner and Google Trends in order to make a list of useful keywords for your video descriptions.

6. Use Compelling Thumbnails

Most people scan content rather than read. Similarly, on YouTube, they scan through the list of videos before they hit the play button. So, make sure that the thumbnails of your videos are compelling. It's not a good idea to use auto-generated thumbnails. Instead, you should use custom thumbnails.

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How To Connect With Big Names On LinkedIn To Boost Your Business

Boosting your business can be done in many different ways on social media, from advertising to joining groups and contributing, and from targeting a specific audience to trying to catch some big names.https://ezinearticles.com/?How-To-Connect-With-Big-Names-On-LinkedIn-To-Boost-Your-Business&id=10201837

Here are some of the things that you should bear in mind when trying to link with big names on LinkedIn.

Build Up a Base For Your Business First

You can't join LinkedIn on behalf of your business and instantly start trying to connect with the big names and famous people. You can try, but you're unlikely to get very far, and LinkedIn may even try to stop you from connecting with anybody else.

You should spend at least the first few weeks and months building up a supporter and customer base from regular members of the public and other LinkedIn users. The more your brand is recognized, the more likely you are to be successful with the big names.

Find People With Common Interests

You can try to target whoever you like on LinkedIn, but remember that those most likely to reply and engage with you are those which already have an interest in your industry or niche.

For example, if your business relates to new ways of dealing with waste and pollution, look out for big name activists or politicians which have been heavily involved in these issues.

If you can't find anything in common with somebody on LinkedIn, ask yourself what the value in connecting with them is really going to be. By finding the common interests, you will be able to appeal to them more effectively, increasing the chance of a meaningful connection and future contact.

Take The Time To Make It Personal

It's a well-known fact among those who regularly correspond with big names that if you don't make it personal, it's unlikely that you will get a reply. If you haven't bothered to put any extra effort into writing to them, why should they be bothered to reply and get involved with your ask?

Take a few minutes to research the person beforehand. This enables you to include a couple of relevant details which would be of interest to them or act as a memorable reminder of who you are.

You should also remember or be aware that famous people and well-known industry leaders on LinkedIn receive hundreds of requests to connect, and only connect with completely new requests when they can see a real benefit or something or someone that really interests them.

Whether you're marketing direct to consumers or to other business professionals, LinkedIn can help your business. To get the most out of this potentially game-changing social media site, you need to know how to market "the right way". 

Don't Be Scared To Pay For Ads On Social Media

When you're using social media marketing to get the word out about your business, it's important to understand that using organic methods is the long haul.https://ezinearticles.com/?Dont-Be-Scared-To-Pay-For-Ads-On-Social-Media&id=10213285

But, there are ways to speed up the process. Sometimes the best way to get your word out is to pay for it. Paying doesn't mean you're succumbing; it means that you're smart. It's important not to be afraid of paying for ads, because it's a fast way to get more reach and make more conversions if you have the right content.

To run ads the right way, you need to be clear on a few options first. These include:

Learn the Platform

Before you post any ads, it's imperative that you understand how to use the platform properly for placing your advertisement and targeting your audience. Using it right will make a huge difference. Using it the wrong way will waste your money.

Hire Someone

If you don't know how to run an advertisement profitably, you may want to consider hiring an expert. Choose someone with a track record of success. If they do their job properly it should not cost you anything as their fee will be a small percentage of the extra profits you generate from your ads.

Know Your Target Audience

If you don't know who your target audience is, it's too soon for you to try to run paid ads. Fully understand exactly who your ideal customer is before you get started.

Ensure Your Content Is Perfected

Before running ads, you want to ensure that your content is otherwise perfected. Although you can run tests and continue to run tests even with imperfect content, try to get it close to perfect before using it for an advertisement.

Spend the Right Amount

You need an understanding of how much money you should spend on any given advertisement. Some platforms like Facebook are good at making suggestions. Start with a small budget and then scale up as you start to get the response you want.

Watch the Data

Once you do place an advertisement, you want to monitor the data to ensure that what you're doing is working. That way you can tweak it as you go.

It's important not to be afraid of paying for advertisements. It can make a huge difference in how fast you expand your reach and start making a profit, getting more email sign-ups, and building your audience.

The majority of business owners who use social media to advertise their business claim Facebook is the best, most productive advertising service on all social media networks. The good news is that you can run a Facebook ad campaign for as little as $5. 

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Where Social Media Is Headed in 2020

Social Media Trends to Watch

A social media marketing strategy is on the minds of many small business owners. And if it's not on yours, it should be!

The major platforms like Facebook, Twitter, LinkedIn and Instagram battle for market shares by adjusting their business models to balance providing better returns for shareholders with improving the user experience. https://ezinearticles.com/?Where-Social-Media-Is-Headed-in-2020&id=10220804

As these platforms develop, how you use them for your small business must change too.

Let's look forward to some ways to promote your business on social media in 2020.

Facebook

More than 18 months later, the Federal Trade Commission has officially ruled that Cambridge Analytica deceived Facebook users. The company had harvested the personal data of millions of Facebook profiles without people's consent and then used it for political advertising purposes.

While Cambridge Analytica went bankrupt soon after the scandal, Facebook is still working hard to tighten up its data access processes and convince people to trust in its new dedicated news platform.

Facebook rolled out Facebook News to a subset of people in the US. That means that while you'll still see posts from family and friends in your main feed, Facebook News will post content from a team of journalists (employed by Facebook).

This year, the company is also focusing on cryptocurrency and establishing its Facebook Pay feature. This could mean that your small business could soon incorporate on-platform selling into your account.

While the Facebook Watch launch didn't go as expected (only 140 million people daily are watching the videos and shows, which sounds huge, but isn't compared to the platform's 1.6 billion daily actives overall). Still, it looks like Facebook is going to make another attempt in 2020, so let's see what that means for video marketing.

What do these changes mean for your social media marketing strategy?

We'll have to wait and see. The more proprietary content the company creates, the more marketers may be competing to stay visible.

Twitter

The company recently announced it would stop running political ads, and is updating its global privacy policy to give users more information about what data advertisers might receive.

We're also wondering what the company's vice president of design and research, Dantley Davis, meant by his recent announcement around a series of changes that might come to the platform as early as next year.

How will this affect how you promote your business on social media?

You could have the ability to limit who retweets your tweet (which I can't see being a feature entrepreneurs would use much, we love our retweets!), and the ability to tweet something to a specific group based on their interests.

Learn more about how to use Twitter hashtags.

LinkedIn

Since launching in 2003, LinkedIn has become the world's largest professional networking platform.

Microsoft acquired the platform for $26.2 billion in 2016, and with access to Microsoft's resources, we've seen updated professional insights and more targeted ads.

We've also seen LinkedIn groups make a comeback.

A LinkedIn group lets your business create a discussion board related to your industry. This provides you with the opportunity to start a special interest group of like-minded people that's specific to your product, service and/or expertise.

Groups also provide excellent visibility for your business, since each member who's a part of your group will have your logo showing in their profile. Group owners also now have the ability to post different types of media like images and videos, and immediate notifications enable real-time conversations.

Executive Suite has over 300,000 members, and brings together executives with a web series, practical advice and discussion boards.

What do LinkedIn Groups mean for your small business?

Hopefully, a better way to foster a sense of community, find candidates for open positions and gain brand visibility to name a few.

Instagram

You may remember Instagram testing the removal of likes in several countries, including Australia, Japan, Italy and Ireland. Likes aren't gone-in the US and Canada you can still view the like count on your own photos and videos-just not posts from others.

So where did this come from? Instagram, which is owned by Facebook, has long dealt with people using hacks and workarounds. These come mostly from bots and unscrupulous businesses that manipulate the app to make themselves or other users appear more popular than they actually are. So, this is an attempt to make Instagram more authentic.

Instagram says "We hope this test will remove the pressure of how many likes a post will receive, so you can focus on sharing the things you love."

While many entrepreneurs and small businesses are good with this, influencers and video marketing agencies aren't.

How can they show businesses how popular they are? How will they demonstrate engagement?

But for the average small business owner who isn't buying likes or gaming the system with bots, this could be a good thing.

If your social media marketing strategy includes engaging content and you're happy to focus on comments and increased followers, you'll be fine.

While IGTV got off to a slow start, it's now considered one of the biggest social media trends out there. After Instagram announced earlier this year that Instagram would allow one minute previews of IGTV videos on the main Instagram feed, users (and companies) started taking notice.

Unlike your other Instagram videos, IGTV videos can be 10-60 minutes long. This offers a great video marketing opportunity to do interviews, behind-the-scenes features and much more.

Since we can now add landscape-orientated videos as well, I've been adding my Business Edge Show videos that have been getting a lot of traction.

These are just a few of the changes you can expect to see across the major platforms this year. I'm sure there will be many more as the year goes by, as things are always changing!

To effectively promote your business on social media in 2020, it's essential to not only understand social media trends, but to embrace them.

If you're finding it a challenge to stay on top of social media, consider hiring an agency who can create strategies that will be specific to your social media needs and goals so you can focus on building your business.

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Attention Affiliate Marketers! Want to Get Your Products In Front Of Highly Targeted Audience!

If you get your products in front of a targeted market, you stand a good chance you are going to make an affiliate sale, which in turn means that you are going to your commission.https://ezinearticles.com/?Attention-Affiliate-Marketers!-Want-to-Get-Your-Products-In-Front-Of-Highly-Targeted-Audience!&id=10233116

Therefore if you are an affiliate marketer, you will agree that you are consistently trying to get your products in front of Highly Targeted Audience.

However, you should always be conscious of staying away from spamming or even having your market regard you as spam if you intend to build a reputable business.

In this article, I am going to teach a technique which is not a new technique. Still, it is an effective marketing technique especially if you are looking to market at low cost, affiliate and landing page friendly, scalable, no spam and effective marketing technique that is opened and read by your target market.

You will use this technique in your marketing activities to get in front of a more Highly Targeted Audience. Irrespective of how you get in front of your audience currently.

This low-cost marketing technique is Ezine Marketing. You may not have heard of Ezine Marketing before, or perhaps you are like me and have heard of it but didn't take much note of it.

However, either way, if you are not using Ezine Marketing part of your marketing activities, you are leaving a lot of money on the table.

Now I would like to mention that Ezine Marketing is not spamming.

I specifically mention this right now as I have recently been a victim of spam and I caught off guard was annoyed. ( and I am an affiliate marketer).

This marketer was blatantly spamming my blog by leaving a comment only to promote.

Even though annoyed, my thoughts went to those who are not affiliate marketers and how annoying they get.

So spamming, unfortunately, is still happening despite all the great efforts to rid the world of it although there has been a significant reduction of spam to previous years.

The point is that you don't want to come across in your marketing efforts as a spammer.

However, you can be more productive and effective by focussing your attention on a better and more targeted audience through ezine marketing.

What Is Ezines

For those who may not have heard of it or those who are not that familiar with it?

Ezine is an electronic magazine. The "E" from the word "electronic" and the "zine" from the word "magazine" is combined to make "ezine".

Similarly to subscribing to a magazine and have it delivered to your address, you would also subscribe to an ezine (which is an electronic magazine) and have it delivered to your address - this time it is to your email address.

Never Going To Be Spam

So please note - these ezines delivered to an audience who have subscribed to them. The result being ezine marketing is never spam.

Ezines Opened And Read

Ezine marketing is so effective as ezines get opened and read because the audience has all subscribed to receive them.

The Ezine community is used to receiving ezines and therefore, are expecting some level of controlled marketing.

Without Spamming

So I hope you are noticing that Ezine marketing is a great way to get your product in front of a highly targeted audience without spamming.

Build Your List

Ezine marketing is a great way to build your list. It would be best if you were growing your list every day and ezines can help you build a highly targeted list as you can focus on a specific demographic age group culture etc.

Affiliate Friendly And Landing Page Friendly

You don't have to be dictated by the social media platforms anymore as they force you to direct your audience, as you can send them straight to an affiliate link or to a landing page. So, therefore, Ezines are also affiliate friendly and landing page friendly.

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3 SEO Mistakes To Avoid With Your Blog

Writing a blog can be a very fun and rewarding process. It's creatively freeing since you can choose to write about just about any topic you desire. But getting readers can be a different story! https://ezinearticles.com/?3-SEO-Mistakes-To-Avoid-With-Your-Blog&id=10199143

If you want people to find your blog and see what you have to say, you have to take SEO (search engine optimization) into consideration. This means doing certain things on your blog so that the search engines will direct your readers to it. Here are three SEO mistakes to avoid when blogging.

1. Vague Titles

While it might be fun to come up with a catchy and maybe even humorous title for your next blog post, if you want readers to be able to find it in their favorite search engine and then actually be encouraged to click on it, you need a good, descriptive title. Save your catchy humor for the subtitle instead!

A good title tells them what it's about or piques their interest in some way. It should include keywords to help it get ranked in relevant search result pages.

2. No Keywords

While trying to stuff too many keywords into your content can quickly lead to something that is unreadable and enjoyable to write, keywords are a big part of ranking your blog post and they need to be taken into consideration.

Some keywords are going to naturally appear in your writing as you talk about a topic, but it's ideal to do some basic keyword research when editing your blog posts and seeing where you can sneak in or perhaps swap out some phrases for some high performing keywords instead.

Doing so can make a huge difference when it comes to the post's ranking in search engines and even your blog's overall ranking, so don't underestimate the power of preliminary research.

3. No Author Bio

If you want to build a reputation, get credit when people quote you, and entice people to stick around so they can get to know you better, you absolutely have to include an author bio alongside each post. Your author bio should be linked to your social media profiles to help you build a link network to boost SEO. Your social media profiles should then link back to your blog, creating a backlink web that Google will follow!

Backlinks play a big part in getting you ranked, which is why you should include this author bio and above-mentioned links every where you can be found on the internet, whether guest posting or simply forum posting on another website.

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Does Your Content Have a Purpose?

Content is often considered an online business owner's primary resource. It drives traffic. It helps make a sale. It provides authority, credibility and liking - all buying triggers. It also helps you market your business.https://ezinearticles.com/?Does-Your-Content-Have-a-Purpose?&id=10201846

Unfortunately, many business owners write their content without any direction or purpose in mind. They may write fantastic content. Yet if it's missing a purpose, it's missing an opportunity.

So what do you want your content to accomplish? It doesn't matter if it's short like a blog post or an article. It doesn't matter if it's a larger content piece like a report or e-book. It needs a purpose.

Potential Content Purposes

• To drive traffic to a web page
• To increase SEO
• To drive traffic to a sales page
• To generate affiliate income
• To boost credibility and authority
• To motivate a response/comments/links
• Collect opt-ins

You may find that occasionally your content has more than one purpose. For example, a report may be designed to collect opt-ins. In addition to the opt-ins you may also include affiliate links within the body of the report to generate income. Or you may link back to a sales page on your website to promote your products or services.

On the other hand, if your content is missing a purpose then you're missing out on a valuable opportunity.

Making the Decision

The best time to determine the purpose for your content is when you create a content plan. When you plan your content you'll likely determine the keywords and the topic. You'll also decide when you're going to publish it and where. It makes sense to integrate your content into your traffic generation, SEO, sales and marketing strategies. This means assigning your content a purpose.

How to Include Your Purpose in Your Content

Every piece of content needs to have some sort of call to action. For example, if you want to motivate comments and feedback at the end of a blog post, you have to ask for it. That's your call to action. If you want to send people to a sales page, you need some sort of "Visit LINK to learn more." Your purpose will be integrated into your call to action.

Take a look at the content you have planned for the next week or month. Does each piece have a purpose? Do you have a call to action? Is your content part of your overall business growth strategy? If not, make some quick changes and start reaping the rewards.

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How To Improve Popular Blog Posts To Grow Your List

Smart fishermen go where the fish are. A lake or river, a tributary or oceanic spot may look like it is the perfect fishing hole. However, you can't catch any fish if there are no fish to catch. So the successful fishermen find out where the fish have been hanging out, and then go there.https://ezinearticles.com/?How-To-Improve-Popular-Blog-Posts-To-Grow-Your-List&id=10209403

You should do the same with your list building efforts.

You may create an awesome opt-in bribe that you know people can benefit from. If you offer that incentive in an opt-in form on a website that is getting very little to no traffic, the best content in the world will not hook any fish.

This is why you need to find out which blog posts are attracting the most attention.

Check Your Comments

One simple way to do this is to check your comments section at the end of your posts. Generally speaking, the posts with the most comments are also receiving the most traffic.

If you own a WordPress blog or site, WP Statistics is a free, popular plug-in that tells you a lot about your web traffic. Simply install the plug-in, and then check back frequently to find the blog posts which are receiving the most traffic. Google Analytics does the same thing.

Content Upgrades

Now that you have used a couple of methods to locate your high-traffic posts, how do you come up with great content upgrade ideas? A content upgrade is nothing more than a special process where you deliver bonus content in exchange for someone subscribing to your email list.

This is a rather simple process. Read your blog post as if you are a web surfer encountering it for the first time.

• What does it talk about?
• What is it really delivering to your readers and web surfers?
• What are the values and benefits someone receives by digesting this content?

Jot down ideas as you are reading, and think about what type of resource or content would be a logical upgrade to what you just read.

Perhaps your most popular blog post talks about the benefits of walking for a healthy heart. A sensible content upgrade could be a short and simple checklist that promotes walking more each and every day. You can also offer a 10 day email challenge that moves readers from couch potato status to 10,000 steps a day in just 10 days.

The Next Step For Your Reader

The idea is to think of a logical upgrade to your popular blog posts and web pages. Keep it short and easy to digest, and your readers will see some quick value in the content you provide.

Checklists, resource guides, quick start guides, short reports and challenges all make effective content upgrades. This helps build your email list while also building your reputation as a knowledgeable leader in your field.

How To Make Money With Facebook For Beginners 2020

How To Start A Profitable Blog

Making an income as a blogger is possible. Some bloggers are making a million dollars a year from their blogs, but many more are making an average $50K to $100K income. And you can too if you know how to start a profitable blog.https://ezinearticles.com/?How-To-Start-A-Profitable-Blog&id=10216384

Choose Your Technology Wisely

The important part when it comes to your profitability is choosing technology that allows you to do what you want to do. For example, self-hosted WordPress is the best choice when it comes to your blog because you own it and you don't have to go by anyone's rules.

The other thing you'll need is an autoresponder that will work with your type of business. In other words, read all the terms of service and fine print for all the technology you choose to use.

Pick a Profitable Niche That You Will Enjoy

If you're going to need to create content about anything, it's a very good idea to like the niche. Even when you have a million-dollar profit potential, if you don't enjoy it, you're not going to be consistent and stick to it. If you have passion about it, it's going to come a lot easier.

Know Your Audience Well

Once you choose a niche, even if you're part of the audience, do your due diligence on a continuous basis, researching and engaging with the audience. When you've built up an audience, they'll begin to tell you exactly what they want so that as you grow, choosing products and services for them will become easier.

Promote Products They Need and Want

So many people approach business backward. You want to first choose the audience, find out what their pain points or problems are, then put those solutions right in front of them where they like to hang out. This is always going to be a simpler way to profit than creating a product, then trying to find the audience.

Be Consistent with Providing Valuable Content

Once you know your topic and niche and audience, you can start creating consistent content that gives value to the audience. If you focus on the value you can provide over what you're selling, sales will almost be automatic - as long as you are still remembering to create a call to action and offer products that are solutions.

Understand Your Marketing Options

Depending on your product, services, and niche, you will have different marketing options. You'll want to use a multichannel marketing approach. Some free marketing, some paid marketing, some influencer marketing and so forth, will go farther than relying on only one marketing method.

Get Out from behind Your Keyboard

As you build your audience, you'll need to start choosing to be seen and heard and not just stay behind your computer if you want to grow more. Today, live events, webinars, in-person seminars and more are all important ways to increase your authority, build your community, and find more ideas for products and services to promote to your audience.