Showing posts with label Blog. Show all posts
Showing posts with label Blog. Show all posts

Monday, 19 April 2021

Many Many Ways to Increase Website Traffic

When I first started out in Internet Marketing, I made the mistake of not understanding how to increase website traffic. I believed that the number of pages that I could build and promote would be enough to boost a website's ranking on the search engines.https://ezinearticles.com/?Many-Many-Ways-to-Increase-Website-Traffic&id=10435219

This turned out to be a big mistake. Many of my competitors were building and optimizing their websites faster than I was and getting top rankings for much less effort. In fact, some of them were receiving hundreds of visitors per day!



What I did not realize was that website visitors respond to certain types of content and not to others. If I produced lots of blog posts, I would attract more visitors.

However, this kind of content just did not convert as well as other forms of content like videos or images. So, what I did was create a series of infographics which included the keywords I used to optimize websites.

Each of the infographics had a specific task that I thought would help to increase website traffic. The first one was called 'High Quality Content'.

This was about ten blog posts that I had written based on my research. The next one was called 'Domain Names: How to Pick the Right One' and it discussed the importance of picking a domain name which was Google recognized.

I also mentioned that I did not want to be known as just a plain old black hole for people to come and go. That is not true either, but since then my rankings have actually improved quite substantially.

The last of the 10x content tools I looked at was called the 'Offer URL Expander Tool'. I produced an article and used this format in the body. I then put a short description above the article which explained who I was and where I did business.



This helped to increase my website ranking by adding backlinks to the resource box below the article.

All of the above-mentioned content marketing and promotion methods are just part of the many strategies I use for improving the rankings of my sites.

One of them is called cold outreach. This means that I do not promote anything to my existing customer base but I do give away information.

Some of the things I give information away are how to use my product or how to get more information from my website.

What Is Cold outreach?

Cold outreach is actually the opposite of a keyword stuffing effort. You see, most people are searching for the keywords they are looking for but are specifically not searching for any keyword phrases inside your page content.

To achieve great website traffic you need to be ranking for all of the terms people are searching for. To achieve this you should look at your competitor's content to see what keywords they are ranking for in Google, look at the amount of pages that are being searched for and then use these same keywords in your own content but in a different order.

How to increase website traffic with Facebook and Twitter by using keywordless linkbait.

A keywordless linkbait is a link that has no keywords in it. These are usually links that you place in your status updates and photos on your Facebook and Twitter pages.



By using a keywordless linkbait you can trick people into clicking through to your site by having them think they are on a website that has a lot of great content when in reality they are on a linkbait site.

How to increase website traffic with Facebook and Twitter by creating content layering.

The most effective way to get people to come to your website is to have them come to your landing pages. You will have your header, side headers, main content, and footer.

With the main content and footer you can then create content layering. This means you put one page on each of your landing pages. In the example of my landing page I have two pages; my blog post and my side content layer on each of my landing pages.




Monday, 1 June 2020

3 Things All Successful Bloggers Do

Blogging is a great way to earn income and promote your business, or just have as a place to discuss your passion.
If you do at least these three things, you can have a super successful blog. You can have a blog that attracts an audience who wants to read what you have to say and take your advice, and who comes back for more on a regular basis.

All successful bloggers have three things in common:
  1. They post blogs regularly
  2. They post unique content
  3. They post audience-focused content
One way to keep up with blogging is to create a blog publication calendar. A blog publication calendar will take into consideration important upcoming events, product launches, and other issues, helping you work in advance to keep your blog full of interesting and relevant content.
In order to make a blog publication calendar, you need to first make a few determinations such as:
How Often You Will Blog?
First determine how often you plan to publish a blog post. This could be daily, weekly or whatever your choice. This helps you know how often you'll need to write blog posts, and when you'll need to publish them or schedule them.https://ezinearticles.com/?3-Things-All-Successful-Bloggers-Do&id=10288543
Who Are You Blogging For?
Write down a few different personas for your audience so that you can know to whom you're writing the blog posts. It can help you keep focused better if you can look at these personas when you are ready to write.

Which Blogging Categories Will You Use?
Depending upon your niche, you'll need to choose some categories that a post will go under when you blog. Spreading out the categories can help you come up with more interesting content. For example, if you have a blog about Labrador Retrievers, some categories might be Rescued Labs, Feeding, Exercising, Training, Chocolate Labs and so forth.
Are There Any Upcoming Events or Product Launches?
Are there any upcoming events related to your niche? For example, is there a conference coming up, or are you launching (or someone else) a new product that is perfect for your niche? Keeping up with these dates can help you create content that will entice readers to buy the item at launch.
Once you have determined this information, you can start brainstorming content ideas to match upcoming events, product launches, and industry news. In between those types of blog posts, you can put other types of posts up such as educational, informational, interesting and fun blog posts.


Friday, 29 May 2020

How to Write an eBook Fast for Beginners

If you want to create an E-book fast, or to consistently create content, one of the most important things to do every day is to create some kind of content. If you want to be a professional writer, you have to treat writing as your job. This applies to writing an E-book or having a popular blog or online business.https://ezinearticles.com/?How-to-Write-an-eBook-Fast-for-Beginners&id=10179385

It does not matter if you are writing a book, publishing online, writing a Blog, or setting up some type of coaching or subscription website. You need to produce steady material for your readers. If you don't produce this fresh content, they will go elsewhere. By the same reasoning, what you are writing needs to be good and have value. A key point to keep in mind is that you are trying to solve a reader's problem. If you can offer a solution to a reader the reader will continue to come back because they know they will get value from your writing.
The content you produce daily does not always have to be a very long piece of writing or work. It could be a video or audio recording you produce that is short.. Working on content daily doesn't mean you have to immediately rush to publication. In fact, I would suggest that you do not rush to publication but rather produce content every day that can be edited and reworked as needed. In this way you can work on short pieces that have the same subject or the same theme, and then cut them together into a much longer piece for an article or a book.

If you don't have time to write a big piece, or you're not feeling like it, you can always write an outline or notes that can be turned into something later. The key here is that you're producing something everyday and getting into the habit of doing it.
Producing quality work is the first step in becoming a professional writer or blogger. If you can learn the techniques and skills required you can be successful. Readers and consumers are starved for good content. They want solutions to problems. If you can provide them solutions on a regular basis, they will be happy. In fact, they will pay for the solutions. Of course, you're content may not always be something you want to sell, s but rather a way to get your name or message out. Another benefit to producing content daily is that the more you produce content of one form or another, the better you are at producing quality content.
It is not uncommon for someone who writes professionally to produce 5000 - 10000 good words of content a day. It may seem like a lot when you were starting out, but there are many techniques a writer can use to increase their productivity. If you are serious about writing then you have to come up with an approach that works for you.

One approach I have found useful is to write a good title for the content you want to produce, Take some time with this step and make sure the title is specific and conveys what the content is really about. For instance, a good title for a piece of content might be, "Creating Content Everyday" or "How to Increase Writing Productivity Ten-Fold", while a title like "Writing More" or "Content Production" does not capture the key idea of daily production of content. Getting the title of a piece of content right is a key part of the content itself. The title should inform the writing process and enhance the writing itself. A poor title leaves the reader guessing what the content is about.
Once you have a good title--and you may end up modifying the title as you go along--you can mindmap or brainstorm some key points you want to get into your content. Depending on how much time you have to devote to your content production session, your pre-work on mindmapping or brainstorming may only take a few minutes or could be a session in and of itself.

One key point to consider is how well you know the topic you will be writing about. If you know the topic well, if it is something you have written about before, or are a true expert in, your planning session and outline may be bare bones and brief. Also, what kind of content you are producing is a driver in how thorough your preparation will need to be. For instance, you may do less preparation for a 300 word blog post, than you will do for a video-course or book you are working on. Finally, the more familiar you are with producing this particular type of content, the faster it will be. When you learn something new, you are always slower than when you have become an expert and have gone through the creation process numerous times.
To produce an E-book fast, you need a good title that clearly gives you and your reader a roadmap of what you are delivering. Then, make a solid outline that includes all the main points you are trying to get across. Under each main point, place yourself in your reader's position and think of all the possible questions they might have about the topic. Then, systematically do some research and make notes on the answers to these questions. Finally, sit down with your outline and write a rough draft from start to finish.

Tuesday, 12 May 2020

How To Get Your Content Seen On Social Media

Creating content for social media is an important part of every business's marketing strategy. It might be a blurb that goes with a link to a video or blog post, or it might be an infographic or meme to help you get a point or two across.https://ezinearticles.com/?How-To-Get-Your-Content-Seen-On-Social-Media&id=10288555
Plan Ahead
Most people seem to totally forget to plan ahead regarding social media content. This is a mistake. If you create a blog post, for example, then you should create a tweet, a Facebook post, and other blurbs for whatever social network that you plan to share the information on.
Add the Content to Your Calendar
Include social media content on your editorial calendar. If you know that in August you're going to promote a great new product or service, then you should also be planning for social content to use in that promotion - both leading up to the launch and during the launch.

Create Images for Social Media
Remember that images are a form of content, and that you need to create images for social media sharing. Images are more likely to be shared than text and are an important part of your marketing actions on social media. Using a variety of images as content, like infographics and memes, will increase shares and engagement.
Share More Than Once
It's important that you promote the content that you create and that you do it more than once. People do not check their entire social streams, so sharing the same content with new blurbs and a new spin on the information several times will increase the view rate exponentially.
Conduct A/B Testing
Also called split testing, you want to see what times, headlines, and topics get more attention than others. As you collect this data, you'll soon know exactly what time is best to share any updates with your social media followers.
Target Each Audience
Each social network has its own personality, and the portion of your audience that follows you and engages with you on each network is usually slightly different. Therefore, it's important to ensure that the content you create for each network is exclusive to that network.
Create Content Often
With social media you need to have content for every day of the week, and share it more than once per day. This can seem like a lot of content to create, but it all stems from the basic message you want to get across to your audience based on your promotions.

Saturday, 18 April 2020

8 Step Guide To Writing An Epic Blog

When it comes right down to it, what you want from your blog post is to be memorable. You want it to help people on such a level that your readers simply can't help but take the action you recommend.https://ezinearticles.com/?8-Step-Guide-To-Writing-An-Epic-Blog&id=10271785
A great piece of content cannot be created by just winging it. Use the following formula below to polish your creation so that it is as good as it possibly can be when you hit publish.
1. Brainstorm
Before you can publish any kind of content online, awesome or horrible, you need to have a topic! Remember the more innovative, unique, challenging or valuable your blog topic is, the better it will perform.
2. Rough Outline
Sketch together a rough outline. If you don't usually use outlines, don't worry, this can be very rough and "by the seat of your pants". Any blog post that provides incredibel value is going to have a lot of individual pieces, and this is where your outline helps.

3. Fill Outline Sections with Ideas
Now make a rough outline for each section of your rough outline. In other words, jot down some ideas, data, problems, solutions, subsections and information that will fill each section of your outline. Again, don't worry about grammar or structure here. This is just to give you some direction when you create your first draft. Speaking of which, now it is time for your...
4... First Draft
Take all the information contained in your rough outline and write the first draft of your post.
5. Format
Add bullet points, lists, bold and underlined text, italics, graphics and videos Break up your text, and make it easy to read.
6. Edit, And Write Your 2nd Draft
Only do this after walking away from your project for at least 24 hours. You'll be amazed at the errors and opportunities you will find.
7. Read Out Loud, and Ask for Help
This is a professional copywriter's trick that works wonders for your copy. Read your post out loud. You will find problems with the flow of your content that are not always revealed when you read it silently. Also, get a friend or family member to read the post, and ask them for their honest input.
8. Final Edit and Rewrite, Then Publish
Make a final edit. Take out every word or sentence that doesn't belong or doesn't sound right. Perform your final rewrite, then click publish.

Friday, 17 April 2020

Get To Know Your Blog Audience By What They Don't Tell You

You have heard people say before, "If you don't tell me how I can help you, how can I help you?"
To some extent that is certainly true. If you see a man crying and he is holding two pieces of bread, one covered with jelly, how do you know what's wrong? When you ask him, he tells you he has no peanut butter. Now you know how to help this poor man.https://ezinearticles.com/?Get-To-Know-Your-Blog-Audience-By-What-They-Dont-Tell-You&id=10280932
Sometimes though, what your blog audience does not tell you is more important than what they are communicating.
What's Aren't They Telling You?
Let's say you are in the weight loss market. You have a list, and when you survey that list the number one request is to lose 25 pounds in 3 months.
You go to work, writing blog posts and creating information products that help your audience do exactly that. Then something strange happens. You don't make any sales. What happened?

The Big Why
The important thing here is exactly what your audience is NOT telling you... the "BIG WHY" behind their motivation to lose weight. A woman may realize that her wedding day is just around the corner. She knows this is a once-in-a-lifetime event (hopefully), and wants to look her best so the pictures taken be perfect in every way.
You may think it is that person's fault for not telling you her intimate reason for wanting to lose weight. That is incorrect. You are the person they came to for help. You didn't ask deep enough questions to get around to the real reason weight loss was desired.
Dig Deep
Ask your audience deeper questions. Don't just ask them if they want to lose weight, ask them why, keep digging down to the core emotional need.
When you satisfy this deep desire for change, rather than what is expressed as a surface desire, you have a customer for life.
Share Your 'Why'
Share with your audience the "why" that you do what you do. Your one-of-a-kind, personal story and approach will help you appeal to an audience that you enjoy dealing with, and those people will reward you with business success.
Create An Audience Profile
You must know the audience you're going after very well. This means taking the time to create an audience profile, which leads to an avatar, a clear picture that is the embodiment of your perfect prospect.
Your blog should make you unique and different from your competition. When you do this, your chances of success running an online blog will increase dramatically.

Thursday, 19 March 2020

Yes, Blogging Can Help Your Business

Do blogs really matter? A website will market your products and services 24 hours a day, 7 days a week, 365 days a year. But people do business with people they know, like and trust. Blogs are usually less formal in tone than the text on business websites, giving business owners a chance to really connect with their audience.https://ezinearticles.com/?Yes,-Blogging-Can-Help-Your-Business&id=10179319
Blogging is a relationship-building tool. A blog, either on its own or as part of your website, can illustrate that you are a specialist in your niche who really knows what you are speaking about. It can also show that you have the skills and experience to create quality products.
Content Is King
Content is the main driver of effective marketing these days. And a blog provides content and helps your target audience find you. And that means content in all forms. This includes your videos, reports, eBook, infographics, image names, and more.

Free Traffic
In terms of getting a continuous flow of traffic, the more posts to have, the better. As soon as you have published one, you can share links to it on social media and via email. Provided that the quality of the content is good and relevant to your target audience, you should have no trouble driving traffic to your blog.
Your Blog Posts Are Free Samples
If you sell any types of information products, your blog posts will give a clear idea of the quality your customers can expect. Information products include items like eBooks, reports, videos, audio files etc. Your blog reader will see the quality of what you provide for free and will directly relate that with the quality of your paid products.
Your Recognition
Innovative and well-researched blog posts let readers know that you're serious about your business and know what you're doing. This confidence in you will not only make your audience more likely to buy from you, it will also give them a reason to spread the word about your blog and your business.
Search Engine Optimization (SEO)
Due to their ease of navigation and frequency of updates, the search engines and will crawl your blog often, sending new traffic your way. In many instances, these will be people you haven't connected with yet. Studies have shown that shorter posts might rank in the top 20, but longer posts that are considered highly relevant will usually get into the top three slots.

Tuesday, 3 March 2020

Simple Process To Write New Blog Posts

The last few weeks I've been thinking a lot about how to get my brain back into "content creation mode". Especially when your blog still has low traffic numbers and the comments section is quiet, it can feel like talking to a wall.https://ezinearticles.com/?Simple-Process-To-Write-New-Blog-Posts&id=10256399
Once you get a consistent feedback loop from your audience & followers, creating content gets a bit easier.
But until then...
We need a solid plan to come up with fresh, new content ideas even when we feel completely drained of all ideas already.
Even if you're burned out today - I think the list below will help you! At least it's been working for me so far.
Luckily, I've been doing better than I thought at finding content ideas - without even noticing that I've created my own little system for it. That's how my lengthy hands-on guide was born, which I've published on my blog FromClickToSale.
In this article here, I want to share the current list of ALL my go-to resources to come up with new content ideas - at a surprisingly consistent rate.

This list is in no particular order, which means that all of these resources can work equally well. Most likely however, you will find one or two that work particularly well for you personally.
At the end of this article I'll talk about my favorite resources. For now, let's go over the list:
  • Quora,
  • AnswerThePublic,
  • Forums,
  • Social media networks,
  • Product reviews,
  • Interviews,
  • Personal spreadsheet,
  • Questions.
The most important thing when searching for new content ideas is that you let your mind wander a bit.
I cannot stress this enough: Even with a step-by-step process like this, this is still creative work and you must not be overly strict with yourself.
You never know what piques your interest! But when something does, follow it until you say to yourself: "I want to write about that."
The way I go about it is like this:
  1. I pick any resource from the list and start poking around.
  2. If there's nothing interesting today, I go to the next resource on the list.
  3. When I find something interesting, I click it and read on until one of two things happen: 1) I get bored and can't be bothered to read on, or 2) I can feel the itch to share this.
What do I mean with "the itch to share this"?
Sometimes, I simply like this piece of information and I want to tell others about it - this would be the most obvious reaction.
However, oftentimes I realize that I silently disagree with what I'm reading - or I have more detailed knowledge about it.
That's when I know I've struck gold! I can now follow my hunch and start writing down WHY I agree, or WHY I disagree, or WHAT other details I feel were left out.
Sometimes that means I'm curating content and that I'm adding my own spin to it...
But more often than not, it actually turns into a unique piece of content which I could have never come up with on my own.
But it all started with the above list of resources, poking around, and then letting my brain do the rest.
For me personally, forums & keeping a personal spreadsheet with ideas have worked especially well.
You might do better on social media or any other of the resources from the list above - so try them all out!
Do you also have a process for finding new content ideas? Let me know in the comments below!
And if you enjoyed this article, please leave a it a like - thank you!I

Saturday, 15 February 2020

3 SEO Mistakes To Avoid With Your Blog

Writing a blog can be a very fun and rewarding process. It's creatively freeing since you can choose to write about just about any topic you desire. But getting readers can be a different story! https://ezinearticles.com/?3-SEO-Mistakes-To-Avoid-With-Your-Blog&id=10199143
If you want people to find your blog and see what you have to say, you have to take SEO (search engine optimization) into consideration. This means doing certain things on your blog so that the search engines will direct your readers to it. Here are three SEO mistakes to avoid when blogging.
1. Vague Titles
While it might be fun to come up with a catchy and maybe even humorous title for your next blog post, if you want readers to be able to find it in their favorite search engine and then actually be encouraged to click on it, you need a good, descriptive title. Save your catchy humor for the subtitle instead!
A good title tells them what it's about or piques their interest in some way. It should include keywords to help it get ranked in relevant search result pages.

2. No Keywords
While trying to stuff too many keywords into your content can quickly lead to something that is unreadable and enjoyable to write, keywords are a big part of ranking your blog post and they need to be taken into consideration.
Some keywords are going to naturally appear in your writing as you talk about a topic, but it's ideal to do some basic keyword research when editing your blog posts and seeing where you can sneak in or perhaps swap out some phrases for some high performing keywords instead.
Doing so can make a huge difference when it comes to the post's ranking in search engines and even your blog's overall ranking, so don't underestimate the power of preliminary research.
3. No Author Bio
If you want to build a reputation, get credit when people quote you, and entice people to stick around so they can get to know you better, you absolutely have to include an author bio alongside each post. Your author bio should be linked to your social media profiles to help you build a link network to boost SEO. Your social media profiles should then link back to your blog, creating a backlink web that Google will follow!
Backlinks play a big part in getting you ranked, which is why you should include this author bio and above-mentioned links every where you can be found on the internet, whether guest posting or simply forum posting on another website.


Thursday, 13 February 2020

How To Improve Popular Blog Posts To Grow Your List

Smart fishermen go where the fish are. A lake or river, a tributary or oceanic spot may look like it is the perfect fishing hole. However, you can't catch any fish if there are no fish to catch. So the successful fishermen find out where the fish have been hanging out, and then go there.https://ezinearticles.com/?How-To-Improve-Popular-Blog-Posts-To-Grow-Your-List&id=10209403
You should do the same with your list building efforts.
You may create an awesome opt-in bribe that you know people can benefit from. If you offer that incentive in an opt-in form on a website that is getting very little to no traffic, the best content in the world will not hook any fish.
This is why you need to find out which blog posts are attracting the most attention.
Check Your Comments
One simple way to do this is to check your comments section at the end of your posts. Generally speaking, the posts with the most comments are also receiving the most traffic.
If you own a WordPress blog or site, WP Statistics is a free, popular plug-in that tells you a lot about your web traffic. Simply install the plug-in, and then check back frequently to find the blog posts which are receiving the most traffic. Google Analytics does the same thing.

Content Upgrades
Now that you have used a couple of methods to locate your high-traffic posts, how do you come up with great content upgrade ideas? A content upgrade is nothing more than a special process where you deliver bonus content in exchange for someone subscribing to your email list.
This is a rather simple process. Read your blog post as if you are a web surfer encountering it for the first time.
  • What does it talk about?
  • What is it really delivering to your readers and web surfers?
  • What are the values and benefits someone receives by digesting this content?
Jot down ideas as you are reading, and think about what type of resource or content would be a logical upgrade to what you just read.
Perhaps your most popular blog post talks about the benefits of walking for a healthy heart. A sensible content upgrade could be a short and simple checklist that promotes walking more each and every day. You can also offer a 10 day email challenge that moves readers from couch potato status to 10,000 steps a day in just 10 days.
The Next Step For Your Reader
The idea is to think of a logical upgrade to your popular blog posts and web pages. Keep it short and easy to digest, and your readers will see some quick value in the content you provide.
Checklists, resource guides, quick start guides, short reports and challenges all make effective content upgrades. This helps build your email list while also building your reputation as a knowledgeable leader in your field.


Wednesday, 12 February 2020

How To Start A Profitable Blog

Making an income as a blogger is possible. Some bloggers are making a million dollars a year from their blogs, but many more are making an average $50K to $100K income. And you can too if you know how to start a profitable blog.https://ezinearticles.com/?How-To-Start-A-Profitable-Blog&id=10216384
Choose Your Technology Wisely
The important part when it comes to your profitability is choosing technology that allows you to do what you want to do. For example, self-hosted WordPress is the best choice when it comes to your blog because you own it and you don't have to go by anyone's rules.
The other thing you'll need is an autoresponder that will work with your type of business. In other words, read all the terms of service and fine print for all the technology you choose to use.
Pick a Profitable Niche That You Will Enjoy
If you're going to need to create content about anything, it's a very good idea to like the niche. Even when you have a million-dollar profit potential, if you don't enjoy it, you're not going to be consistent and stick to it. If you have passion about it, it's going to come a lot easier.

Know Your Audience Well
Once you choose a niche, even if you're part of the audience, do your due diligence on a continuous basis, researching and engaging with the audience. When you've built up an audience, they'll begin to tell you exactly what they want so that as you grow, choosing products and services for them will become easier.
Promote Products They Need and Want
So many people approach business backward. You want to first choose the audience, find out what their pain points or problems are, then put those solutions right in front of them where they like to hang out. This is always going to be a simpler way to profit than creating a product, then trying to find the audience.
Be Consistent with Providing Valuable Content
Once you know your topic and niche and audience, you can start creating consistent content that gives value to the audience. If you focus on the value you can provide over what you're selling, sales will almost be automatic - as long as you are still remembering to create a call to action and offer products that are solutions.
Understand Your Marketing Options
Depending on your product, services, and niche, you will have different marketing options. You'll want to use a multichannel marketing approach. Some free marketing, some paid marketing, some influencer marketing and so forth, will go farther than relying on only one marketing method.
Get Out from behind Your Keyboard
As you build your audience, you'll need to start choosing to be seen and heard and not just stay behind your computer if you want to grow more. Today, live events, webinars, in-person seminars and more are all important ways to increase your authority, build your community, and find more ideas for products and services to promote to your audience.


Saturday, 8 February 2020

Blog Optimization

Search engine optimization is the process done to generate traffic through search engines. It became a need for websites because 80%-90% of visitors come from major search engines. Higher rankings mean greater number of visitors. The same concept applies to blogs. However, many blog owners are not aware of their chances of being more visible on the web. They just update it once in a while and that's it. Considering the great number of blogs on the net today, from personal to corporate blogs, all their efforts will just go to waste if they do not optimize it.http://super-articlecity.narod.ru/articles/computers_and_internet/article_4844.shtml.htm

Yes, blogs can be optimized, too. It should be done for the benefit both of your readers and search engine spiders. Although the process is quite similar with the standard website search engine optimization, it is a bit different. Here are some tips that you can do to start:

Consider the Design

It is not advisable to use the default template being offered by blog publishing sites. You wouldn't want to bump into a girl in a party wearing the same dress, do you? Same thing goes to blogs. You can hire a designer to do the work for you. If running a tight budget, you can always look for free templates offered by web design companies and you can customize it a little to make it unique.



Optimize the Tags

Use the most substantial phrase for your blog in the hard code of the title tag. Also, you have to double check that each entry's title appears on the tile tag. This is sometimes overlooked.

Keywords

You should always use your keywords in the blog post titles and categories. You can also use many categories in one entry if appropriate.

RSS Feed

It is best that you have RSS subscription button available on your blog. This would be more convenient to your readers because it will publish your recently updated work. If your blog publisher don't have RSS automatically available, there are RSS feed button creation tool on the net. But make sure that you place it where the readers can easily see them. You can put it in your sidebar. It is already on the blog owner's prerogative if he/she wants to full or partial RSS.

Use Email

Because there are some people who are not familiar with RSS feeds, go the extra mile and offer them something else with the same benefits. I'm talking about You can have your blog post via email. Free tools are also available online to do this.

Compelling Introduction

Introduction about the blog post is sent out via RSS feed. Make sure that it is compelling to enough to make your readers want to have more of it so that they would click the “more” button and read the entire article. Therefore, it should be interesting.

Check you CSS

It is common that blogs come with overwhelming amount of CSS or Cascading Style Sheets. The solution to this is to place it in an external CSS file to avoid clutter in the main template and for the main entry not to go further down.

Keywords-rich Anchor Texts

In placing links in other sites/blogs and even in putting internal links, make sure that you are using keyword-rich anchor text. Remember that it is always better to use your keywords than “click here” or “more”. It would benefit you when search engine spiders crawl your blog.

Keep Your Posts Bonded

If your blog post is somehow connected to your previous posts, link them to each other. The idea is that if your reader is interested in this particular topic, then he/she probably can also be entertained of a different story with the same subject matter. You can use Related Posts Plugin for this.

Do the same in other blogs. If you see a blog entry or an article on the same issue, make them knowledgeable of your existence by placing a link going to your post.

Purchase a Domain

We all know that blog hosting companies will only be around for such a time. Once they close their business, they will be closing your blog as well. If that happens, where will your loyal followers find you? Or there are change in the domain of your blog host, it will surely affect your rankings.

In case you have limited resources and can only settle to free hosting companies, look for those who offer to display your own domain rather than displaying their own like Wordpress and Blogger.

Proper URL Naming Convention

It is always a bad idea to use dynamic URLs whether on websites or blogs. You should always take advantage of any chance you have to use keywords, without keyword stuffing, including this one. Meaning, instead of using “www.xyzblog.com/?246”, you can consider “www.xyzblog.com/blog-post-keywords-here”. When you cannot do anything about it, use mod rewrite.

Good Navigation

If your blog is just a part of a website, it is not ebough that you a have a link going to your blog's main page. Use the sidebar to syndicate your new posts because the visitors of the website might get interested in your articles if they see the titles.

Fast Page Load

The amount of time involved for a page to load all depends on your host. There are some blogs that takes about half a minute just from the snippet of RSS feed to the full article. You can lose a lot of readers just because of this reason alone.

Moderated Trackbacks and Comments

Spammers are everywhere. They always find a way to abuse your blog by putting non-sense comments with links going to their website. It is annoying and it can also affect your rankings. There are numerous tools available online which you can use to moderate and avoid comment and trackbak spam.

Don't just create a blog to share great information or to prove that you know a lot about the field you are into. Do not settle on the number of followers your blog has. Start to optimize now and see the great changes on the next few months.
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